I’m running the day and knocking out tasks like crazy.
I. Love. It.
The 10 Inspirational Quotes blog was written and posted early today. Then I spent a few hours taking photos around the property, winterizing the barn and enjoying coffee by the wood burning stove with my husband and our dog.
Today I am working on some new pieces for upcoming craft shows and to sell at Countryside Craft & Antique Mall. They are not available in the Functional Rustic online store yet but you can find many of them in the Functional Rustic Etsy Store.
I encourage you to check out the Etsy store. I spent a considerable amount of time last week updating all of the products, photos and descriptions. When I first set up the Etsy store it took me over a week to take and edit photos, write out descriptions and all of the other steps involved in listing items for sale on Etsy. This time around I was able to make all the changes to the store in the course of one day. I am quite proud of myself.
It has been year since I started Functional Rustic and the anniversary is providing me with the opportunity to reflect on how far I have come and how much I have learned. The Etsy store is a perfect example of this. The reason it went so quickly was because I was prepared. I have spent the year taking and editing product photos so when I had to do it last week it was second nature. I did not have to think about how to get the proper angles or correct lighting – because I practiced taking photos everyday for a year I now do it instinctively.
I do not consider myself an expert on building an online store – but I am knowledgeable. This time last year I was completely clueless. I had never used a hashtag #, never published a blog, never thought to sell something I created and never thought I would own my own business.
I taught myself how to do all of this. Over 10,000 website visitors in the past three months and over 7 million monthly Pinterest views and over 1.6 K followers. (I promise to publish how I did it soon. I have over 50 photos that still need to be edited before I publish the final product. But please, feel free to ask any specific questions you have in the meantime.) I read articles & research papers, watched videos and listened to pod casts. I talked to other start up business owners, crafters and bloggers. I spent days viewing every TedTalk I could find on marketing, branding, and overcoming doubts.
Every single day I taught myself something new about how to start a business. ALSO – each week I taught myself a new DIY skill or project. The amount of knowledge and wisdom I have gained in the past year is astounding.
I really am in awe of what I have accomplished for myself this past year.
Like I said, I am getting a lot accomplished today. One of the more productive tasks I accomplished was making promo videos for my signs and chalkboards. I’ve been trying to figure out a way to properly demonstrate the size of my wooden signs and chalkboards. I am hopeful that the videos I took demonstrate it effectively.
I don’t know of any other signs that are thick enough to stand upright on a table. The thickness of the boards has always been the part of my signs that I find most unique. It’s hard to tell in the videos, but it was actually very windy. I’m shocked really, that none of them blew off the deck while I was filming. Ha.
Let me know what you think of the new products / videos below. I can use all the feedback I can get. Thanks in advance!
I’m off to create new projects….may your day be as inspiring as mine!
Written by Sarah Palmer – Owner, Functional Rustic
Wooden Thank You Card AQUA BLUE
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